Corus Radio Taps SPARC Media Hub To Drive Its Promotion Workflow

Posted: April 26, 2023

TORONTO, ON April 26, 2023 – Orbyt Media, Canada’s premier syndication network, announced today that Corus Entertainment has selected SPARC Media Hub to drive its promotion workflow process across all of its radio stations throughout the country.

SPARC Media Hub was developed by Canadian duo Joey Arsenault and Skyler Richard. The groundbreaking software streamlines a radio station’s backroom systems in one cloud-based interface. From in-studio call screeners, integrated listener texting, and show collaboration – to the sales, creative, and fulfillment process, SPARC Media Hub has quickly become one of the leading promotions and creative software companies in the industry.

“We’re thrilled to embark on a new partnership with SPARC Media Hub and look forward to improved workflows and future collaboration,” said Jackie Moss, National Director of Marketing & Promotions, Corus Radio.

“We’re honoured that Corus has chosen SPARC to help streamline their promotional workflow,” added Skyler Richard, Co-Founder of SPARC Media Hub. “We know that SPARC will be a valuable asset in their toolkit and we look forward to supporting their success.”

SPARC Media Hub is represented exclusively in Canada by Orbyt Media.

For more information or to schedule a demo of SPARC Media Hub, contact Jennifer Morrison at [email protected], Heather Edwards at [email protected], or visit sparcmediahub.com.

About SPARC Media Hub

SPARC Media Hub (www.sparcmediahub.com) is a unique and beautiful workflow system for radio stations. SPARC is an acronym that stands for “Sales”, “Promotions”, “Announcers”, “Reception” and “Creative”. Combining all departments into one place helps radio station departments communicate effectively, therefore improving efficiency and eliminating costly errors. Along with Creative, Promotions, Remote Workflow Systems, and now Digital Workflow, SPARC also has several other features such as Custom Prep Sheets, Built-In Texting, Phone Screener and more. A list of other features can be found by visiting: www.sparcmediahub.com/features.

About Orbyt Media

Canada’s premier content syndication group, Orbyt Media provides access to the world’s largest talent and best in class broadcast services to more than 450 stations in 155 markets across the country. Orbyt Media offers the best in talk, entertainment, and sports programming featuring Ryan Seacrest, Bobby Bones, John Tesh, Mario Lopez, Rick Dees, Alice Cooper, and others. Orbyt Media is also the exclusive home in Canada for the world’s best imaging, production, show prep, and research tools, including Wise Buddah Jingles, IMGR, Reel World Jingles, Production Vault, Imaging Blueprint, On The Sly, Sheet Happens, Prep+, Mediabase, and Test All Media.

About Corus Entertainment Inc

Corus Entertainment Inc. (TSX: CJR.B) is a leading media and content company that develops and delivers high quality brands and content across platforms for audiences around the world. Engaging audiences since 1999, the company’s portfolio of multimedia offerings encompass 33 specialty television services, 39 radio stations, 15 conventional television stations, digital and streaming services, animation software, technology and media services. Corus is an internationally-renowned content creator and distributor through Nelvana, a world class animation studio expert in all formats and Corus Studios, a globally recognized producer of hit scripted and unscripted content. The company also owns full-service social digital agency so.da, lifestyle entertainment company Kin Canada, leading 2D animation software supplier Toon Boom and children’s book publishing house, Kids Can Press. Corus’ roster of premium brands includes Global Television, W Network, HGTV Canada, Food Network Canada, Magnolia Network Canada, The HISTORY® Channel, Showcase, Adult Swim, National Geographic, Disney Channel Canada, YTV, Global News, Globalnews.ca, Q107, Country 105, and CFOX, along with streaming platforms STACKTV, TELETOON+, the Global TV App and Curiouscast. Corus is the domestic advertising representative and an original content partner for Pluto TV, a Paramount Company, which is the leading free ad-supported streaming television (FAST) service. For more information visit www.corusent.com.